(I think Madeleine Albright said that.)
Recently, two blog posts from recent graduates have caught the attention of the internet at large:
In The Huffington Post, Taylor Cotter wrote about The Struggle of Not Struggling. She reflected on the consequences of having her life all figured out – career, 401k, location etc, at the age of 22. She feels she is missing out on some formative years of freelance and ramen.
In Why Every Social Media Manager Should Be Under 25, Cathryn Sloane gave her thoughts on why younger people are the preferred candidates for social media manager roles, reasoning essentially that Gen Y’ers have always known first and foremost how to use social media socially – not professionally – and that is how consumers want to engage with brands on these platforms.
I get the sense that Taylor came across a little less grateful than she probably actually is. And Cathryn probably came off a little more critical of older generations than she probably planned on. Even though I definitely disagree with them, and shared both articles expressing my disagreement, I’ve seen the internet pretty much cyberbully the crap out of them and I feel like I need to make a point.
For a whole slew of us who work for the internet, the particularly ambitious will establish an online presence of some kind to display their expertise and gain some extra practice in their given skillset. (And as we know, in this economy, it’s probably only the particularly ambitious mice who get the cheese anyway.) For designers or engineers, maybe that’s Dribbble or GitHub profiles. For marketing and PR and social media types, this may mean a blog about marketing and PR and social media. I just want people to ask themselves: What would you have written when you were 22? What if it had been judged not by your college professor, but by the internet at large?
Sometimes I look back at blog posts and guest posts I wrote senior year of college or when I just graduated and I just cringe. My writing was terrible, and I had absolutely no idea what the hell I was talking about. And it’s all out there now, in it’s awful glory. But it wasn’t arrogance, I was just genuinely trying to get out of the restaurant and show that I loved PR and knew a little bit about it. And I did, and I did.
Entry level isn’t entry level any more. We expect new graduates to “hit the ground running” as soon as we hire them. We, the companies, literally cannot afford to expect anything less than that. We grow up sooner now. Even interns don’t get to figure it all out and see where this all goes. Yet when we see young people having confidence in the opinions they express through their online presences, we don’t really like what they have to say and denounce it as short sighted. So – what the hell you guys?
It is tough to put your work and yourself out there so much when you still have so much to learn. We’re all just doing the best we can for who we are at the time, and what people like Taylor and Cathryn are doing isn’t easy. They’re trying, and there are a whole lot of people their age trying a whole lot less and complaining a whole lot more. At the risk of sounding patronizing, I say, cut them freaking some slack.