I started my career in the agency world focusing on PR and social strategy. Since then, I’ve been immersed in startup marketing, using a variety of channels to grow audiences as an early member of the marketing teams at oneforty (acquired by HubSpot), Shareaholic, Localytics, and GasBuddy and as the founder of my own marketing consultancy.
My experience spans a variety of industries, projects, and channels. I’ve owned a company rebrand, managed the email marketing program for 14M subscribers, helped launch a data warehouse, earned 1000’s of media mentions, and I have extensive experience using content to drive leads and signups. Each step along the way, I’ve championed best practices for analysis to help my teams measure and improve.
I love nothing more than getting great products in front of the right audiences, and that’s why I love helping my clients create the right strategies to do exactly that. I’m currently taking on new consulting clients. So if you need help getting people excited about your products, let’s chat!
- Content Marketing (content planning, editorial calendar creation + management, white papers, content promotion, social media)
- Paid acquisition
- Integrated marketing plans
- Marketing strategy workshops
- Visible Measures